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"Hard Hits, Hard Numbers: The First Study of Head Impacts in Youth Football.

Stone Phillips will Appear on ABC's The View Monday, January 30th

NEW YORK, Jan. 27, 2012 /PRNewswire/ -- Stone Phillips, former Dateline NBC and ABC News 20/20 reporter, returns to the field with "Hard Hits, Hard Numbers: The First Study of Head Impacts in Youth Football." This exclusive story, to be released on StonePhillipsReports.com Friday, January 27th, reveals the findings of a groundbreaking Virginia Tech study, which placed instrumented helmets on 7- and 8-year-old football players. Data was collected on more than 750 hits to the head over the course of a season. With some impacts reaching magnitudes considered high even for college players, the findings provide the first quantitative assessment of the acceleration that young brains are exposed to in youth football.

Lead researcher Stefan Duma, who has been gathering data on head impacts among college players at Virginia Tech for nine seasons, describes the results of the youth study as "surprising." "The highest impact we measured was 100g, which puts you right in the middle average of a concussion," Duma tells Phillips.

Dr. Gunnar Brolinson, head of Virginia Tech's Sports Medicine Department, remarks, "With the kids, when you start seeing 50, 60, 70, 80g blows, you're just going 'Wow!' That is really impressive in terms of the load that's occurring. And again, you've got a young athlete and a developing brain subject to those kinds of loads. So it's concerning."

Significantly, 35 of the top 38 hits and all impacts over 80gs occurred during practices. "This shows how important our research is. Without the sensors, we would never have known this. We can change the practices like we've done at college and dramatically minimize risk," says Professor Duma.

The study, expected to be published this spring, was funded through a grant from NHTSA and conducted through the Virginia Tech-Wake Forest Center for Injury Biomechanics.

"Hard Hits, Hard Numbers" features interviews with Stefan Duma, Professor of Biomedical Engineering, Gunnar Brolinson, team doctor and head of Virginia Tech Sports Medicine, John Clark, coach of the participating youth football team, and team parents.

Stone Phillips, who suffered two sports-related concussions during his high school and college years, says, "We all know how fierce the hitting is in professional, college and even high school football. For the first time, this study gives hard, sobering numbers on head impacts among the youngest players."

Stone Phillips will appear on ABC's The View on Monday, January 30th, to discuss this important story. The story can be viewed in its entirety on StonePhillipsReports.com. Photos: Debra Del Toro-Phillips.

Football is America's Favorite Sport as Lead Over Baseball Continues to Grow

College Football and Auto Racing Come next

NEW YORK, Jan. 25, 2012 /PRNewswire/ -- For two months every year, sports fans have to make a decision – watch football or baseball on Sundays? Based on the numbers of Americans who say it's their favorite sport, one would have to assume that football wins hands down. Over one-third of adults who follow at least one sport (36%) say professional football is their favorite sport while just 13% say baseball is their favorite. The gap between the two sports has widened in the past year – last year 31% said pro football was their favorite while 17% said baseball was their favorite sport.

These are some of the results of The Harris Poll

of 2,237 adults surveyed online between December 5 and 12, 2011 by Harris Interactive.

Looking at how other sports fared, just over one in ten sports fans (13%) say college football is their favorite sport while 8% say it is auto racing, 5% each say men's professional basketball, men's college basketball and hockey. All other sports are favorites for 2% or less of sports fans.

There are some fluctuations in favorites over time. Since this question was first asked in 1985, professional football has gone up 12 points from 24% of sports fans saying it was their favorite sport then to 36% saying so now. Baseball, on the other hand, has gone down 10 points from 23% in 1985 to 13% today. College football, auto racing and hockey have all gone up 3 points while men's tennis has gone down 3 points.

Who likes football and baseball... and who really doesn't

When it comes to the top sports, different groups are more likely to cite them as favorites. African Americans (48%), those aged 30-39 years (46%), and those with some college (42%) are more likely to say professional football is their favorite sport while those with a post-graduate education (28%), Born-again Christians (30%), and those aged 65 and older (30%) are less likely to do so. When it comes to baseball, those aged 50 – 64 (21%), Hispanics (19%), and Easterners (17%) are more likely to cite it as their favorite sport. African Americans (6%), those aged 30-39 (6%) and households with children (9%) are least likely to say baseball is their favorite. Looking at college football, those with a post-graduate degree (22%), college graduates (19%) and Midwesterners (18%) are more likely to say it's their favorite sport while Easterners (4%), those with a household income of under $35,000 (8%) and those aged 50-64 (8%) are least likely to say so.

So What?

As we got closer to the beginning of the football season there was a sense of gloom that it might not start. However, the talks succeeded and the season began on time. This scare did not seem to drive fans away from the sport, but rather, moved more people to it as the gap between football and baseball is now the largest it's ever been at 23 points. The question is why? Is it that football is doing everything right and baseball is doing something wrong? Or, is the draw of one sport just that much larger than the other. Next year, it is possible that college football could overtake baseball and what would that say about America's pastime?

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